Fighting Stagnation: What Every Start-up Business Owner Needs to Know

fighting stagnation business owner must know

It can be disheartening how easy it can be for stagnation to set in for a start-up company. It might feel like this is a process you would typically see with more substantial companies that are past their prime, but the same thing can happen to a company that is yet to even reach its prime. Stagnation is often challenging to fight off as it is not easy to spot. More often than not, by the time you notice, your…Continue Reading→

The Ins And Outs Of White Label SEO

the ins and outs of white label seo

Search engine optimization has been a focus of many businesses since its origin in 1997; though it would be a few years before Google established itself as King Of All Search Engines, the desire to ensure that your website was one of the first to pop up in the search engine results pages was already a priority. (In fact, rumor has it that the manager of rock band Jefferson Starship was responsible for creating the field because he was upset…Continue Reading→

How to Know If Your Type of Business Needs a Virtual Data Room

why business needs virtual data room

No matter what type of business you currently run, it’s important to keep security in mind. This can be especially true if you are dealing with any data that might be considered sensitive or that might need to be kept extra secure. If your business has access to clients’ information or you are working with credit card numbers, then it might be time to consider how you are storing files. Here are some ways to know if investing in a…Continue Reading→

Three Ways to Effectively Advertise Online

how to effectively advertise online

These days, it is very difficult to get attention online without running ads.  While it is not impossible to use organic methods to get traction on the internet, running paid ads is certainty the way to go if you want to bring the most attention to your products and services in the quickest amount of time. In fact, online adverts in industries like travel, health/wellness, and technology near view through rates of 50%. This means that the more time you…Continue Reading→

5 Ways to Innovate with Live Video

live video as marketing tool

Live video can be a powerful digital marketing tool if you learn to use it properly. Video provides a good return on investment (ROI), according to 83 percent of businesses surveyed by Wyzowl. There are several savvy ways in which you can embrace the possibilities of live video for marketing. Use Live Video to Start Conversations Live video can be used to motivate customers to start talking about your brand and interacting with your business. With polls and/or Q&As, you…Continue Reading→

4 Mistakes You Might Be Making with Your Contract Management Strategy

4 mistakes you might be making with your contract management strategy

Negotiating contracts is never easy, which is why many companies choose to have a contract management system available. Although this can make the entire process much simpler when you automate your system, you might not always do it correctly and you can run into some snafus. Some of these can even come with a number of risks, such as hacks and losing valuable information. Here are 4 mistakes you might be making with the type of contract lifecycle management you…Continue Reading→

How Effective Inventory Management Can Impact Your Ebay Store’s Bottom Line

how effective inventory management impact ebay stores

Running an ecommerce shop requires a lot of work, and more importantly, effective time management. This is why many ecommerce entrepreneurs choose to set up shop within more established ecommerce companies, getting the benefits of using their platform and not having to market themselves as aggressively. One of the most popular ecommerce companies to start a store within is Ebay. Ebay is not only one of the oldest continuously operating ecommerce companies on the web, but it also provides outstanding…Continue Reading→

Choosing The Right Digital Marketing Company To Work With

how to choose the right digital marketing company

Running a business as we all know can be tough, from completing orders through to attracting future ones, everything seems to fall on your shoulders, no matter how many employees and colleagues you have. For most businesses in the modern era, having a website is a must, but just having a stunning, online web presence is not enough, as you then need to get people to it, promote it, continually push it and of course, find ways of making more…Continue Reading→

Two Tips to Market a Brand Globally

how to market a brand globally

Whether you’re starting a blog or starting a new ecommerce shop, getting the word out about the new brand you are creating is quite difficult. However, with the power of the internet, you will be able to spread the word about whatever you are creating or selling like never before. However, it’s not quite as easy as simply building it and hoping that viewers and customers come. You need to have an understanding of SEO, and use real time conversion…Continue Reading→

Essential Questions You Must Ask a Potential Software Development Company

guide to choose software developer

Embarking on a new software development project is a big deal and decisions should not be made lightly. A lot of time and thought needs to be put into all the specifics. One of the most important things is finding the right software development company. You want to make sure that you find the right developers that understand exactly what you want, how you want it implemented and fit with your project. It may take some time before you find…Continue Reading→