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Search Engines

Can Content Optimisation Really Improve My Site’s SEO Performance?

Overlooking the importance of content optimisation in an SEO campaign can cost your business thousands, if not millions of dollars in lost revenue. The major impact of an SEO performance for years has been as a result of acquiring links from relevant and authoritative sites. However, as Google’s algorithm has…
Technology

Top 5 things to look out for in 2018

As 2018 draws closer, it may be prudent to take additional steps to reflect on how to treat the new year. There are wonderful opportunities abound. Cryptocurrencies may serve as an alternative to money, it can also serve as a lucrative investment opportunity. We may finally be getting a handle of global warming with electric vehicles. Services offered may also improve thanks to machine learning. But that is not to say that 2018 will be without threats.
Website Development

4 Ways to Personalize Website User Experience Without Being Creepy

Conversion is the primary reason to personalize website user experience without being creepy. By targeting the right audience, a business is more likely to find worthy prospects and not waste time on a segment of the population that will never be interested their products or services. Higher conversion rates result…
Business

Construction Companies: Renting vs. Leasing Fleet Vehicles

Construction has a notoriously feast or famine reputation. Depending on what type of construction you do, whether it’s building houses, laying miles of new roadway, or building a geothermal steam power plant, construction jobs are generally shorter term and a set amount of money. The main focus of most construction…