Web Design vs. Graphic Design: What Is the Difference?
If you're interested in pursuing graphic design, you might have asked how it differs from web design. They're the same thing, right? The terms are often used interchangeably, since most people don't understand the difference. Sure, they are both involved with design--and, they can overlap. Nonetheless, they are separate disciplines…
Local SEO: 3 Tips to Help You Rank Your Website Locally
“It is essential that marketers dig deeper into search, social, local mobile data to understand how they all work in tandem to impact ranking.” - Jim Yu Local Search Engine Optimisation has become a vital part of your business’s overall digital media marketing strategy. Simply stated, to gain an edge…
Does WordPress Deserve the Popularity it Enjoys?
From being a simple blogging platform to emerging as one of the most dominant Content Management Systems in the websphere- WordPress has an unprecedented trajectory backing its credentials. As per reports, there are more than 72.4 million websites that host a WordPress blog – that include both WordPress.com and self-hosted.…
How can Unique Designs Increase Your Brand Recognition
So you’ve launched your own company of products and now you want to know how to increase awareness of your brand name. There are many ways to do this, you can go on the social media, you can advertise etc. One of the best ways to market your brand name…
How the Time Spent in Playing Video Games Can Be Spent More Productively
People have always been interested in the capacity of the human mind to learn new things. From discovering how to light a fire to the discovery of the Higgs-Boson particle, every achievement of the human race has been based on our capacity to continuously learn and expand our horizons. Acquiring…
How to Choose a Specific Target Audience for Your SEO Campaign
Many businesses understand the importance of creating content to support an SEO campaign; they know that more, high-quality content will boost their authority, provide more text that can be optimized for target keywords, and will attract more inbound links from offsite authorities. However, writing “good” content isn’t enough to guarantee…
How Artificial Intelligence Will Evolve in the Future
Technology is advancing on a larger scale, and every day people are looking for exciting innovations to simplify their lives. One such fascinating concept of science is Artificial Intelligence (AI) and for decades the extent of this technology has been under study. Over the past few years, this technology has…
The 3 Needless Mistakes Killing Your Blogging Strategy and How to Fix Them
If you entered the world of blogging with wide eyes and dreams of passive income, you're certainly not alone. However, the blogosphere has changed drastically within the past decade. What was once considered a digital gold rush has become an uphill battle for many aspiring bloggers failing to grow their…
Teamwork Promotes Company Investment: How to Promote Teamwork?
Most companies, even the best of them, think of employees as their assets. In reality, people are the most important product of most businesses. This is the confusing bit. When it comes to strengthening their teams, most leaders are at a loss as to how to go about the process.…
Top 4 Marketing Secrets for Your Online Business
While there are many different marketing strategies your online business can use, there are also a handful of strategies that aren’t talked about as often and yet can be incredibly effective at drawing in new potential customers. These lesser known strategies are called online marketing secrets, and while they aren’t…
How Creating Own Websites Can Help Online Language Teachers and Learners
According to the British Council, there are about 375 million English as a Second Language (ESL) learners worldwide. As of 2017, it’s estimated that there are more than 1 billion people around the world learning English. Thus, it does not come as a surprise that the ESL school industry is…
Top 5 Android Games to Download in 2017
This year is jam-packed with excitement for gaming lovers. Along with console and PC games, online gaming sites like Friv and Juegos Friv are coming up with fun releases to introduce you to the new and the better. Android games are not staying behind as well. New launches and upgrades…
Why Authenticity Matters in Video Marketing – And How to Be More Authentic
When you think about the marketing videos that you’ve seen (and by now, we’ve all seen a lot of marketing videos) what makes one stand out more than another? What about a video drives you to act, to learn more about the company, or share the video? Is it the…
Why Is Instagram a Vital Platform for Advertising?
Social network analytics expose that Instagram is turning out to be a more efficient marketing platform than other social media network, because of its high involvement price of up to 25%. Instagram makes it possible for online marketers to develop a restricted audience around a brand name. It is an…
All You Need to Know about Dedicated, Shared, Virtual and Cloud Hosting
The Pros & Cons of Hosting Packages Which hardware options are important. There is a massive array of companies offering web hosting, and each of these it seems offers a huge array of options. We will only look at the physical hardware site of hosting in this article. The various…
Why It’s Important to Invest in a Reliable Financial Management System
Does your business use a reliable, efficient financial management system? This type of system can benefit your business in many ways and even though it will cost money to install this type of application, it will pay for itself many times over in the future. Below are some of the…
Speaking of Searching: Voice Search and SEO
Talking to the computer and asking questions has been a sci-fi staple for decades. The introduction of more reliable and easy to use voice search tools in recent years – Siri from Apple, Cortana from Microsoft, Alexa from Amazon, Google Voice Search, amongst others – has moved it into the…
How to Improve Your Networking While Starting a Business
No one can navigate an obstacle course while wearing a blindfold—at least not alone. Without their eyesight to rely on, they need someone to talk them through the course and let them know where the obstacles are at. Starting a business can feel a lot like running an obstacle course…
An Engineer’s Guide to Side Hustles
As career options go, engineering is a relatively lucrative choice, with most engineers earning anywhere from the mid-$60,000 range to over six figures per year. Despite that being higher than average, though, most would like to earn more money. After all, student loans don’t pay themselves, retirement plans require contributions,…
5 Amazing Results That Stem from Proper SEO
SEO plays an essential role in online marketing. As users search for your products or services, having a high search engine ranking is critical for driving business growth. And the numbers speak for themselves: 89% of all online customers start their buying process by using a search engine. Now, more…
Why Your Business Needs an HR Department
Are you thinking about starting up your own business? Maybe you’ve already started it and it’s just now starting to grow. One question you may be asking yourself is whether or not you need an HR department. Is it necessary to have one? What kind of role does the HR…
How to Get Your Career in Graphic Design Started
As you’d expect in a creative field like graphic design, there are a number of potential paths that could lead you to success in the industry. The route you take could be drastically different from one of your peers, and no single path will suit every young creative. However, there…
3 Email Automation Techniques and How the Top Tools Stack Up
There are close to 3.7 billion email users worldwide. That means that there is absolutely no reason a business shouldn’t use email marketing as part of their overall marketing strategy. What better way is there to reach hundreds, thousands, even millions of potential customers? Although there is a huge opportunity…
Top 5 Smartphones with 6GB RAM Available Today
We’re living in the world where communication is an essential need in everyday life. The invention of communication device such as smartphone had help individual or organizations to communicate with each other. This result in instant activity updates and makes work and task run smoothly without delay. Can you imagine…
Help Ticket Automation: Saving Time and Money without Sacrificing the Personal Touch
The concept of automated customer service isn’t always well received, and perhaps there’s a reason for this. The majority of people would rather speak to a human being when they call someone for support, and they cringe when they get fobbed off with an automated email that tries to include…
How to Write SEO-Friendly Blog Posts Your Audience Will Read – and Love
So, you have started a blog for your business – great! But are you seeing the results you had hoped for? Perhaps you have been blogging for months without much fanfare, or maybe you just started and want some tips for writing blog posts. Whatever your situation, there are key…
Online Marketplace for Web Developers and Designers – Codester Review
One of the most young and budding online destination for web developers and designers is Codester. Off late, it has been seen to have earned interest and attention from the entire WordPress community. Being a novice marketplace, Codester gained popularity in 2015 and it has also seen some tough competition…
Boosting Site SEO with Video Content
Some time ago everyone was talking about the move towards mobile SEO and the importance to make all sites operate as smoothly as possible for the mobile devices. Now this has been widely accepted and the evolution of things led towards incorporating video into practically all online outlets. Large companies…
SEO vs Pay Per Click: Which Advertising Method is Better for my Business?
Search engine optimization and pay per click (PPC) advertising are two methods that are often used by marketers. However, each of these methods has its strengths and weaknesses that make them more suited for certain types of businesses. Also, in some cases, some businesses only have limited time and money…
How to Keep Your IT Support Sweet
Your IT support guys… Yes, they can sometimes look a bit weird, sometimes they have weird hobbies that leak into work time, sometimes they even smell a bit weird. They will, however, save your work, your company and sometimes (it seems) your life, when everything goes pear-shaped or you’re hacked…