You are here: Home » Business and Marketing

Business and Marketing


The Challenges of Multi-Channel E-Commerce: Sensible Solutions for Modern Merchants

Attracting the attention of online shoppers is a constant challenge for any modern merchant. People have become accustomed to comparing prices and reading product reviews from a range of sites before making a purchasing decision. In business terms, the act of researching a product for various prices and consumer reviews…

Searching Corporations in Your State

Determine Legitimacy How do you know whether or not a business is “above the board”,and legitimate, especially as more businesses exist online? You want to be sure that whenever you’re working with any business, or considering whether or not you might work with a given business, that you know all…

Marketing to the Mobile Masses: Navigating the Landscape of Local SEO

For local businesses, being able to market themselves effectively online is key to their success. In recent years, local SEO has completely revolutionized the way businesses reach out to local customers. In the past, SEO was all about generating the maximum amount of traffic to your website. Today, local SEO…

5 Reasons Why Email Marketing is a Must For Your Business

Articles on social media marketing are a dime-a-dozen these days, but you have to search a little harder to find anything about email marketing. Why is that? Should we not worry about email marketing because it’s not relevant? Absolutely not. Email marketing is the secret ingredient that most companies are…

Running a Business with Your Family: Good or Bad Idea?

Family-operated companies are much rarer in today’s business landscape, but that doesn’t mean they’re becoming less effective. Some love the idea of working with family members, while others think it sounds more like a punishment. The Pros of Working With Your Family Family businesses can be hugely successful. Take TYME,…

Who Can You Trust to Give You Money? A Guide to Business Funders

You need to spend money to make money, so if you don’t have any money to spend, you need to get some, first. Finding funding is a crucial first step for most entrepreneurs, but often it is necessary to acquire additional funding throughout a small business’s life. Therefore, understanding how…