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Business

The Technology Advancements in Business

Over the last century, there’s been a lot of technological advancements in business. It’s literally revolutionised the way companies do business and brought many great benefits along the way. Most significantly, it’s enabled small businesses to become equal to larger ones and made it possible to expand overseas. Here, we’ll…Continue Reading→
Marketing

How the Right Software Can Supercharge Your Email Marketing

A carefully optimized email marketing campaign will have a spectacular ROI. For every dollar marketers Investing email, they can expect to earn $44 back. But that doesn’t mean that email marketing is easy. Email marketers face three major challenges: Optimizing email campaigns requires months of split-testing and a large budget.…
Marketing

Strategies for New Companies to Enter Saturated Markets

Entrepreneurs looking to establish themselves in saturated markets have many challenges to overcome. At first, this may appear to be an insurmountable undertaking, but upon closer examination there are things that can be done to facilitate entry into new markets. In fact, experts do not recommend avoiding a market simply…
Business

The Pillars of Local SEO

Local SEO has transformed search engines and businesses. We have outlined some of the best methods you can adopt in the local SEO business and getting ahead of the game.
Marketing

5 Common Misconceptions about Digital Marketing – A Beginners’ Guide

All the businessmen knows the importance of digital marketing in this advanced world. It is a very effective way to market your products and services in a world where people are reliant on technology. Since the scope of digital marketing is vast, many beginners face a few common misconceptions regarding…
Business

5 Tips To Streamline Your Business

The phrase “time is money” is thrown around a lot in business, but it’s usually tongue-in-cheek. However, there is some truth behind the statement: inefficiency in the workplace can stunt business growth and affect customers, employees, suppliers and business partners – all of which can directly impact a company’s bottom…
Business

4 Tips for Startup Success

Have you always known you were going to be an entrepreneur? Or, is it something that surprised even you? Whether you have had long-term aspirations to start your own business or have only recently decided that this is the right path, you should be proud that you’re finally taking the…
Marketing

Can You Still Impress The Generation Lost To Digital Marketing With Traditional Efforts?

According the The Drum, digital marketing commands over 50% of total UK ad spend, in the last 22 years online advertising has become the most important marketing channel for brands due to being highly targeted and flexible. But traditional marketing efforts shouldn’t be forgotten about, and easy implementations into your…