Best Practices in Campus Recruitment
Campus recruitment is the go-to for companies who wish to hire the most talented individuals, fresh out of college. That said, there is no standard procedure that dictates how the campus recruitment process should be conducted. It may seem like a complicated task, but with these practices, you’ll hire only the best on campus.
Have a Target List of Campus
It is essential to ensure that you have a reputed college or university picked out. You must also keep the quality of the college and course taught in mind. These are important factors in choosing the right recruit. But don’t spread yourself too thin. Go to more than one campus as top colleges see fierce competition for talented students. If you don’t have an in-house HR department, engage recruitment consultants that will help you snag the best candidates before your competitors get to them.
Day 0 is the first day of the placement process. Your company should focus on getting to the college or university of your choice on this day and this will allow you to have your pick of the litter. Conducting the recruitment process on a campus on Day 0 guarantees that you take away the best possible candidates, but remember that you may have some competition, so a strong relationship with the college is helpful.
Focus on Building Campus Relations
One of the best ways to consistently attract talent before competitors is to ensure that a positive working relationship is maintained with the campus. This can be done in two ways. Firstly, by having a working relationship with candidates that were hired from a particular campus in the past. Or, by fostering a relationship with the institution, preferably the faculty or placement cell. Prioritize long term prospects over short-run gains.
Previously, recruiters had to be content with references from college professors or internship certificates. Now, in addition to this, a potential candidate’s social media presence must be scrutinized to get an accurate picture of the individual. This impression can be acquired during the interview process. It can also help a recruiter understand whether a prospect is a good fit for their work culture.
The best practices for successful campus recruitment focus on finding the right fit for your organization. It is also important as the candidate selected will continue to build value for the employer in the future and a long term view should be maintained.
If your organization is new or doesn’t have its own hiring managers, you may make use of recruitment consultants so that you do not lose out to your competitors. Campus recruitment is vital in order to find the new talent that is emerging fresh out of college, and with these tips you’ll be able to hire the best candidates for your company.