SEO and Digital Marketing Tips for Startups

seo and digital marketing tips for startups

It’s no brainer that SEO doesn’t exist or run marketing on its own in a self-contained bubble, SEO, is only part of a bigger digital marketing framework. SEO, however, remains the biggest entity when it comes to finding answers to the elusive question How to get more traffic and customers to your site. As you may already know, your startup will be a hit or miss depending on how you market and if you reach your target audience. Traditional marketing…Continue Reading→

An Essential Business Principle: Keep Your Websites Clean and Cool

an essential business principle keep your websites clean and cool

Businesses should know by now that websites can either make or break revenue goals faster than you can say “mobile optimization”. But this has always been a problem for a lot of companies, especially startups that intend to increase their gains using only a handful of financial capital. At any rate, any enterprise - macro or micro, big player or small fry - should always look at online presence as not just a fad, but also as a necessity. It…Continue Reading→

8 Ways to Build Financial Security for Your Family

how to build financial security for your family

Financial security is one of the most important things that you can think about as you’re planning out your life. What’s going to happen if you are the primary financial earner of your family and you suddenly pass away from a car accident? Or if you suddenly lose all of your income and you have to spend time searching for new jobs? Any of these things could happen at the snap of a finger, so it’s best that you’re prepared…Continue Reading→

Keeping Negative SEO at Bay – a Bird’s Eye View

keeping negative seo out

The SEO industry is a dynamic one where “change” is constant. The scenario of this industry has evolved over the years. Experience has made webmasters even more skilled and every other day they come to realize newer aspects of this field. Until few years ago, you could escape by employing few black hat SEO tricks (although the results were short lived) and get away with keyword rankings in search engine majors. Since, the chances of attaining success with black hat…Continue Reading→

5 Reasons Why You Should Invest in an External Hard Drive

5 reasons why you should invest in an external hard drive

If you are like most people, you have a variety of different devices to help you navigate through a workday. Having a computer is essential for any home or business looking to access the power of the internet. Making sure you have the right accessories for your computer should be something you are passionate about. One of the most important things you can buy for your computer is an external hard drive. With all of the different drives on the…Continue Reading→

7 Tips to Help You Recover from Sudden Job Loss

tips to help you recover from sudden job loss

One of the worst things that can happen in life is that you suddenly find yourself without a job. Whether this is because you got laid off because of your own actions or whether an economic downturn forced your company to make cuts, you are without a job right now. And that means that you’ve lost a major source of income that helped you get along in life. What do you do now that there’s no money coming in to…Continue Reading→

Marketing a Product Online: Getting Customers to Buy What You’re Selling

marketing a product online getting customers to buy what youre selling

In a competitive online marketplace, getting people interested, and getting them to choose your product, over dozens of others on the market, can be tough. Here are a few ways to get customers to buy what you’re selling, from advertising to presentation. Your Website Having a high-quality, user-friendly website is key to catching and keeping customers’ interest. If your site looks good and is easy, and pleasant, to interact with, it will factor hugely into people’s decision as to where…Continue Reading→

8 Ways Technology Is Making You Healthier

8 ways technology is making you healthier

Many people believe that technology has only made us more lazy and unhealthy throughout the years. These people blame social networks, delivery services, and the TV for making us more into couch potatoes than healthy citizens of the world. However, that’s not true at all. There are plenty of ways that technology has made us healthier than we would be otherwise. All you have to do is check and see which technologies are doing that work and which are not.…Continue Reading→

Protecting Your Online Business against Cyber Crime

protecting your online business against cyber crime

Whether your company operates entirely online or just has a big online presence, you could be a target of cyber criminals at some point. And when that happens, you’ll have a lot at stake, as cyber crime costs the average business $11.7 million annually. Here are the steps you can take to reduce the chance that your online business will be a victim of cyber crime. Be Careful When Creating Passwords If you want to safeguard your business, you need…Continue Reading→

Why It Is Critical to Invest Heavily into a Mobile Responsive Website

benefits of mobile responsive website

The debate of whether you should design your website to be responsive to all devices is an old one. However, there are still more websites which are yet to go this way. It should be clear that mobile devices have become readily affordable and internet connection has become a global necessity. This means that almost everyone owns a mobile device. To have an advertising agency set out an ad campaign strategy for your business, you will need to make it…Continue Reading→