How Good Design Can Help Small Businesses

Why does design matter? When most people think about the topic of design, their mind typically goes to the artistic elements of design — like colors, shapes, and images. But the beauty of great design goes much further than simply looks. Great design is the combination of elements that make up the greater whole. An exceptional user interface for example, can raise the amount of trust that users place on your website and subsequently on your company. That trust goes…Continue Reading→

Dedicated Server Hosting Guides for First-Time Buyers

There are so many different options to choose from when it comes down to how your website or other project is hosted, but the most reputable and time-tested method is a dedicated server. This type of hosting can cost a bit more than the other options available but, as with just about everything else in life, you get what you pay for. This short guide will attempt to explain the reasons for using a dedicated server, and some tips for…Continue Reading→

Blackhat/Whitehat: What to Look for When Choosing an SEO Agency

For as long as there have been search engines, companies have been trying to get their websites into the top results. And for as long as there has been SEO, there have been people trying to cheat the system. SEO agencies have sprung up over the last decade as a way to help businesses rank their websites higher in search engines like Google. But while many of these use legitimate tactics to get results, many companies still rely on so-called…Continue Reading→

Hoverboard – Things to Know Before You Buy a Hoverboard

Hoverboards are undoubtedly the latest trend in technology, transportation, and gadgets. You can spot them everywhere whether you are in a city or mall. Well, there is no doubt about the fact that a mobility device like a hoverboard is not just fun, but it is extremely useful as well. You can easily get a max speed of 7mph, so it is quite a fast speed in comparison to walking. How does hoverboard work? It is very important to understand…Continue Reading→

Rock Solid Branding: Making Your Business Stand Out Among All Others

Defining a solid brand is essential to your long-term success. What does a good brand do? Your brand must communicate what you do and how you go about doing it, as well as establishing credibility and trustworthiness. The problem for new businesses is how to set about creating a brand, so here are some tips to get you going. Be Good at What You Do The first and most important thing is to be good at what you do. This…Continue Reading→

Two Simple Content Marketing Hacks Any Industry Can Leverage

The current era of viral content has businesses scrambling come up with new story ideas at the drop of a dime. Whether looking to increase shares, clicks or conversions, business owners in all industries are trying desperately to beef up their content strategies. Most marketers gravitate toward content marketing as a cost-effective means to put their businesses and products out in the open. However, today’s ever-so saturated marketing sphere leaves many marketers spinning their wheels when it comes to new…Continue Reading→

5 Very Good Reasons to Ban Chat Apps in the Workplace Right Away

With smartphones becoming a commonplace in workplaces, it was only a matter of time before they started proving themselves detrimental to the employee productivity, workplace environment, and security of business. In the beginning, it was just the usual nuisance, i.e. lengthy call sessions and excessive workplace texting, but soon smartphones took the nuisance to a whole new level by giving employees access to chat apps. Convenient and versatile as these communication tools are, they certainly don’t belong in the workplace.…Continue Reading→

eCommerce Platform Pros and Cons: A Close Look at BigCommerce, Shopify and Magento

When launching an ecommerce website, you want to make sure you choose the right platform from the start. Fortunately, you have many options to choose from. Three of the biggest are BigCommerce, Shopify and Magento. So which one is right for your store? Here is a look at the pros and cons of each. Magento One of the most important things to consider when choosing an ecommerce platform is the price, and Magento starts at free. This is great if…Continue Reading→

Is a Professional Website Designer a Good Investment?

There is an unwritten rule that says you have to hire a website designer to build you an all-singing, all-dancing website. The truth is you have to do no such thing. There are some scenarios, such as if you need help with eCommerce design, when hiring a professional is a sensible option, but in many cases, there is an argument for going it alone. The trick is to know when it is worth spending the extra money, so here is…Continue Reading→

Top Indian E-Commerce Revolving Your Shopping Interests

With the advent of the internet in India, shopping is all set to become a unique experience for its citizens. The country’s booming economy is witnessing unprecedented growth and development in all sectors making way for online shopping – a concept introduced by American online bookstore, Amazon.com and many others following suit. The explosion of smart phones, increased internet penetration and convenience are some of the major reasons that have given rise to Ecommerce websites with a staggering 35 million…Continue Reading→