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Advantages of Infographics over Written Content

Website DevelopmentCreating a presentation comes with a very unique set of challenges. Presenting it, however, is a whole different beast entirely. When trying to come up with ideas for a presentation, many presenters resort to using software where you can simply add images and text to get your point across. This is a very effective and modern way to present information…

How Will the New Banknotes Affect Businesses?

BusinessThe new £5 note prompted a strong reaction throughout the UK back in September 2016, and we can expect to see a similar hype occurring when the new £1 coin is introduced at the end of March and after the £10 note arrives in September 2017. With all this change, it’s important you keep your business up to date with…

Top Tips to Take Your Video Marketing Strategy to the Next Level

MarketingWhen implemented correctly, video marketing can be extremely effective in improving user understanding of products and services, increasing brand visibility and organic traffic to websites, and most importantly, driving sales and conversions. According to a survey conducted by Wyzowl on a group of 230 marketers and online consumers last year, more than 60% of businesses have already jumped on the…

How Augmented Eyewear Promises to Revolutionise the Workflow of Web Developers

Web Developer ToolsAugmented eyewear, thanks to capitalising on the exciting developments being made in the Augmented Reality sphere, promise something new and possibly revolutionary to web developers busying themselves with projects across the world. Couple that with some of the world's biggest innovators like Google and Sony making strides in the field and suddenly something very explosive looks (more…)

Top 5 Free Online Tools to Create Infographics

Webmaster ToolsContent is king, this concept is already well known in content marketing strategy. In the eye of the search engine like Google search, unique and well research content will rank higher in Google search results. According to SearchEngineWatch research, first position in search engine results will have 30% to 40% click-through rate (CTR). But what does this mean? for example,…

How Colour Defines A Brand

FeaturedBuilding your brand is a vital part of growing your business. It has been proven that businesses that have strong brands have to spend less on advertising and marketing in order to attract customers. Your brand helps you to permeate consumer consciousness, developing positive associations in their minds, and enabling a transactional relationship. As we see in this infographic colour…

Why Infographics Work & Why You Can’t Resist Them

Webmaster ToolsIf you use the Internet, then you have been influenced by an infographic and you probably don't even realize it. At some point, you saw a colorful image with some researched facts on it and that image changed your opinion about something, or it educated you about a topic that you were unfamiliar with. The funny thing is that you…