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5 Reasons Why Sororities Should Be Your Next Target Demographic

MarketingIf you’re an entrepreneur, you know the success of your business depends on your ability to market your brand to the right audience. With increasing numbers rushing every year, US News & World Report reveals Greek organizations represent up to 88 percent of the student body at some universities. With more than 400,000 current undergraduate members in over 3,000 chapters…

7 Marketing Ideas for Canadian Small Businesses on a Budget

BusinessAre you a small business owner concerned about the visibility of your company? That’s understandable. According to statistics, there are 1.14 million small businesses across Canada fighting for the attention of consumers. You may feel as if marketing is a lost cause for you since you can’t afford the hefty price of advertising online marketing strategies. But, here’s the thing:…