You are here: Home » Social Media Marketing

6 Digital Marketing Best Practices You Must Use

MarketingGone are the days, when promoting a business used to be a matter of a few print and TV advertisements. Today, the businesses are exploring the global markets, and every brand is trying to reach the wider audiences. In such scenario, every business certainly needs a robust digital marketing plan, else, it can become very difficult for it to survive…

How Two Beauty Startups Used Social Media to Earn Millions

Inspiration“Imperfect” and “natural” probably aren’t the first words that come to mind when you think of the multi-billion dollar beauty industry. Instead, your brain might conjure up images of supermodels that look mildly confused, vaguely aroused, and unsettlingly cartoon-like. Name a mainstream beauty giant and I’ll show you a hackneyed image they’ve used to sell products. This kind of marketing…

Should Your Company Use LinkedIn for Marketing?

BusinessLinkedIn is often touted as the best social platform for boosting the credibility of your business. The site was initially established as a networking resource for individuals searching for jobs and guidance in professional marketing. It has since grown into an all-inclusive marketing, recruiting, and publishing tool to help companies grow. But is it something all businesses should focus on?…

How Businesses Can Utilize Instagram to Move to the Next Level

Social NetworkBusinesses in this day and age have more marketing avenues than ever before. The traditional methods, such as television and radio, remain. However, the newer techniques can prove to be more beneficial and much less expensive. Social media is a perfect example of this. Advertising and marketing via Instagram can prove to be enormously effective, but surprisingly affordable. As a…