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Ways Pinterest Will Help You Boost Your SEO Strategy

Social NetworkPinterest has really evolved over the years; then you know that it serves as a powerful visual SEO tool. However, it is still one of the most underrated platforms despite the traffic it can drive to your website. You will discover anything within different niches from fashion, sports to Toronto Massage App. If you put a strong and dedicated effort…

Ways to Utilise Social Media to Build Your Travel Brand

Business“Social media allows us to behave in ways that we are hardwired for in the first place - as humans. We can get frank recommendations from other humans instead of from faceless companies.” - Francois Gossieaux, The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media. Social media, as part of a holistic, structured SEO strategy can be a useful…

How Social Media and SEO Work Hand-In-Hand

MarketingIn the world of digital marketing, it seems as though everyone is obsessed with two things: social media and SEO. Granted, both can be amazing tools to gaining traction, especially if you’re a master of acquiring new users at a low cost. However, a lot of marketers struggle with not just how they work, but how they can work hand-in-hand…

6 Tips for Prospecting and Nurturing Leads on Social Media

Social NetworkSocial media is where your prospective customers are, and it's where they go to learn about products and services. LinkedIn data shows that over three-quarters of interested buyers look to social to find out more about the products and services they're considering. So how do you find these people, and how should you interact with them so as to maximize…

How to Improve Your Social Presence?

Social NetworkSocial presence is perhaps one of the most sought after privilege wanted by all these days. An active life online can bring you benefits such as more of a social circle, promotion of your brand (if any), and you becoming an important figure on the online world whenever anyone needs to promote a message or a brand name. But getting…

What a Digital Marketing Agency Should Keep in Mind When Promoting a Marketplace Using Social Media

BusinessToday the business model of online marketplaces has gained traction and new platforms are popping up left, right and center trying to take advantage of on-demand economy. However, it may be pretty challenging for them to convince people they need new products or services. Quite a few marketplaces fall out of the race long before they start to bring profit…

Social Media More Than Just Fun And Games

BusinessOver the years, the social media craze has truly exploded. Millions and millions of people from all around the world utilize some form of social media or another on a daily basis. The majority do so for fun and entertainment purposes, but businesses should also get in on the action. By doing so, business owners will be able to create…

5 of the Best Social Analytics Tools for 2016

Webmaster ToolsMany businesses out there sink a lot of blood, sweat, tears, and money into social media marketing only to have generated a negative ROI. It's sad but true that most social media websites don't provide sufficient data or analytics to allow website managers and businesses to even be able to generate comprehensive reports on the effects of their campaigns. But…

How to Stay Safe When You and Your Staff Use Social Media Sites

Social NetworkWith millions of people around the world using social media sites on a daily basis, there’s no doubt that there can be benefits galore for businesses that use Facebook, Twitter, Pinterest, Instagram, LinkedIn, and the like to promote their products, services, and brand. Indeed, these days most firms incorporate some type of social media work into their operations, and many…

Why Should You Hire a Social Media Agency?

Social NetworkWhen social media just appeared, most companies did not want to use it. The companies that did start to use social media marketing normally hired interns to take care of the tasks at hand. Social media is nowadays much more important than it used to be. We can say that it is a huge part of business and the internet.…

Choosing The Top 12 Social Media Management Tools

Social NetworkHave you ever tried to use a social media management tool, only to determine that it was just a waste of your time? Instead of making your life easier, it made things more confusing. While a number of different social media management tools exist, you need to ensure you use the right tools for your social media marketing efforts. That…