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Ways to Utilise Social Media to Build Your Travel Brand

Business“Social media allows us to behave in ways that we are hardwired for in the first place - as humans. We can get frank recommendations from other humans instead of from faceless companies.” - Francois Gossieaux, The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media. Social media, as part of a holistic, structured SEO strategy can be a useful…

What You Need to Know about Gathering Customer Intelligence

BusinessCustomer intelligence isn’t like competitive research. Informing yourself about your customer feels a lot like teaching yourself something you already know, except you gain more insight into how customers actually interact with your products. Rather than relying on market trends and making assumptions, you can utilize actionable data to build intelligence on your clients with the right software. Database Management…

Which Yoga Mat Do You Need?

Health & FitnessChoosing a good yoga mat is a matter of personal preference. Yoga has grown into a popular way of shaping your body in the past few years, reducing your stress and enjoying good health. One of the most attractive aspects of yoga is that you do not immediately have to invest a front yard in expensive equipment and clothing to…

7 Tips for Choosing Fonts for Web Design

Website DevelopmentThere’s no sure way to quantify all of the different types of fonts available for website designers. Nearly every day, there’s a new typeface showing up in my inbox or my Twitter feed. But no matter how beautiful one of these typefaces is, it doesn’t necessarily make it right for designing a website. To choose the perfect font for a…

Marketing a Product Online: Getting Customers to Buy What You’re Selling

BusinessIn a competitive online marketplace, getting people interested, and getting them to choose your product, over dozens of others on the market, can be tough. Here are a few ways to get customers to buy what you’re selling, from advertising to presentation. Your Website Having a high-quality, user-friendly website is key to catching and keeping customers’ interest. If your site…

4 Tips for Multilingual and Multiregional SEO

Website DevelopmentSingle region SEO is slowly falling by the wayside and more companies are trying to go global with their SEO efforts. SEO is already an enigma for many and global SEO can seem like a nightmare, especially if you’re not well versed in SEO yourself. Here are four tips for multilingual and multi-regional SEO. Avoid Multiple Sites with Redirects Setting…

5 Ways to Set up Your Website for Profitability

Website DevelopmentMaking a personal website profitable is a major challenge. It’s not necessarily that hard to start generating a little bit of spare change here and there with your online efforts. But to turn your site into a legitimate side source of income, or even a full-time job, you’ll need to take a thorough, strategic approach. Unfortunately there is no exact…

5 Collaboration Tools for Your Team

BusinessDo you need a way to improve your team communications? Collaboration tools can help you, and your team increases productivity and communications around your project deadlines. The greatest challenge in completing your project deadline is orchestrating the efforts of your team and ensuring that everyone understands the current position and status of the project. In the past, this meant a…

5 Ways to Avoid Getting Scammed in Your Website Business

BusinessA common misconception among amateur and large online websites is that their businesses are completely safe from any damaging scams. However, according to report conducted by Symantec, the company stopped 5.5 billion malicious attacks in 2011, noting that cyberattacks grew 81 percent in 2011, with up to 1.1 million personal identities stolen via malware. With this in mind, the safety…

3 Ways To Improve Your Online Marketing

BusinessMarketing serves to get the word out, increase your level of sales, and build your brand name. You can’t expect higher sales or an excellent company reputation without some marketing effort because it’s a way to clearly spell out why consumers should buy from you. How you market depends on what type of business you have. If you have a…

Are You Optimizing Your Website for Mobile Visitors?

Website DevelopmentSearch engine optimization (SEO), a specific type of marketing that focuses on enhancing a website’s visibility in organic search results, can provide remarkable results when done effectively. Since it improves a website’s ranking, it increases awareness in major search engines, and this, in turn, then drives more website traffic. Assuming you’ve taken steps to optimize your website for regular searches…

How to Customize an ERP Solution to Your Needs

BusinessERP is widely seen as an integrated business solution capable of tackling a range or challenges and issues. However, ERP is rarely considered a one-size-fits-all solution. In fact, both ERP providers and long-term users would warn against relying on an out-of-the-box solution. Since ERP is intended to resolve complex problems, it must rely on sophisticated tools and capabilities. And since…

How to Make Your Website Stand Out

Website DevelopmentAn unappealing website will have a hard time becoming popular. While every website has its own layout to go with its design, an attractive aesthetic will always be important. As a customer and blog reader, I consider websites with a horrible appearance a turn off. Encountering a terrible site makes me want to leave and find the information that I…

How to Easily Manage Your BACS Transfers

FinanceBankers' Automated Clearing Services (BACS) is a payment system that is used to process different forms of electronic payments. The central payment systems cater to Direct Debits and Direct Credits. Such a system can be used by businesses to process pensions, tax credits, payroll, state benefits, etc. Before the rampant popularity of Faster Payments, BACS was the popular payment process…

5 Things to Consider Regarding Business Plans

BusinessTo run a fairly successful business, you need a fool-proof business plan. These business plans are not like a to-do list which anyone with some free time can make, instead, it requires a lot of care and vigilance to draw out a successful business plan for your organization. If you find yourself wanting to draw one up to run your…

What is Managed WordPress Hosting?

Web HostingBusinesses using WordPress have a number of options in terms of hosting. You can host your own site internally, use unmanaged (shared) hosting, or use a Managed WordPress Hosting provider. How should you decide? Before you can make a decision, you have to understand what these options mean so you can make the best choice for your business. Managed WordPress…