What Does Google-Friendly Content Actually Mean?
There are so many SEO tutorials out there that talk about creating Google-friendly content but the truth is that they rarely properly explain what that is. Content is definitely one of the vital on-page SEO factors that help the site rank. Before any active SEO campaign is started, you want…Continue Reading→
Are You Optimizing Your Website for Mobile Visitors?
Search engine optimization (SEO), a specific type of marketing that focuses on enhancing a website’s visibility in organic search results, can provide remarkable results when done effectively. Since it improves a website’s ranking, it increases awareness in major search engines, and this, in turn, then drives more website traffic. Assuming…
Wix Code: A New Product from Wix for Developers
In recent years, there has been an onslaught of website builders on the Internet. While most digital marketers avoid using instant website builders like Wix, but demand for such tools has been increasing drastically. Additionally, since the number of website builders is on the rise, so it has become extremely…
How to Make Your Website Stand Out
An unappealing website will have a hard time becoming popular. While every website has its own layout to go with its design, an attractive aesthetic will always be important. As a customer and blog reader, I consider websites with a horrible appearance a turn off. Encountering a terrible site makes…
How to Choose a Web Designer That Will Meet Your Needs
If you have decided that your business needs a website, there are a number of things you have to do. Once upon a time, simply having an online presence was all that was required. Today, however, you have to make sure the website can be found, that it is always…
9 Proven Ways to Save On Office Software Expenses with Office 365
Microsoft has succeeded in providing its users the ultimate services by updating its services and keeping them up to the mark. It is again back with the updated version of Microsoft Office to provide the superior quality service. Yes, we are talking about Microsoft Office 365 and here are some…
How a Slow Load Time Can Be a Business’s Downfall
Are Your Features Keeping You from Being Featured? Optimizing the efficiency of your website is the key to ensuring that your business will succeed. It is no longer effective for a person just to have a site with strong text. Visuals, engagement, and social interaction features are required. Mobile friendly…
Business Website Reliability: Minimizing Downtime Involves Making Good Supplier Choices
Any amount of downtime can be troublesome for your business when you consider how connected we all are online these days which is why it has to be a priority in finding ways to ensure you enjoy website reliability. Here are some tips and strategies to help you choose the…
Traffic Slowing Down? Stop Researching and Start Experiencing
Everyone wants to generate more traffic for their website, but unless it’s targeted to the right audience your visitors will just bounce. Traffic generating strategies are only useful when the people you target want to consume your content. Creative content marketing is the name of the game, but when everyone’s…
10 Common SEO Mistakes That Prevent Your Content Pages from Ranking
Here’s why you need to embrace SEO. First, generating leads through search can grow your sales quickly. Why? Because the conversion rate can be high. According to SaaS Brand, “on average, search traffic converts 10x higher than the social media on desktops.” Search engine optimization is a long-term game. Taking…
Final Descent: What to Do When Your Google Rankings Take a Hit
Most businesses want to appear high up in the search rankings for relevant keywords, and you are probably no exception. So what happens when you suddenly find out that your rankings have taken a hit? This is a situation that happens to many businesses, and it can be a nasty…
It’s All in the Code: Creating a User Friendly Website
A user friendly website is key to increasing conversions. And it all starts with coding. See how the basic building blocks of your website matter the most.
5 Tools to Study to Become a Financial Blogger
So, you want to become a financial blogger? Good for you! This is a great way to share your knowledge and experience with the world. It can also be a great way to generate income, which can help improve your personal finances. As you get up and running, you may…
Balancing Act: 7 Essential WordPress Plugins and How to Use Them Without Speed Issues
When you first get into WordPress, there is a huge variety of WordPress plugins to choose from. Many of them interfere with your site’s speed, however - and not in a positive way. If you are looking for some high-quality WordPress plugins, here are 7 of our favourites that won’t…
8 Creative Resources to Generate Web Design Ideas
A great website will have a variety of facets. It’s new, yet feels familiar. It’s easy to navigate and easy on the eye. It’s innovative, but stays within the status quo of design. Creating a website that’s not a copy isn’t easy, but if you go to the right sources…
How to Know If You’re Choosing the Right Domain Registrar for Your New Website
Starting to look for a domain registrar? You might have known by now the surprising differences in what each offer – or fail to offer. Shopping around tends to confuse even the most seasoned business owner. There’s a recipe you should consider if you are to find a good domain…
Website Optimization for Pharmaceutical Companies through SEO
Statistics prove that as many as 40,000 plus websites register their domain everyday. As such, it is quite likely that you might get lost in the crowd. Regardless of whether you are running an online pharmaceutical company or a lifestyle store, online visibility is something that you cannot undermine. Medicines,…
Advantages of Infographics over Written Content
Creating a presentation comes with a very unique set of challenges. Presenting it, however, is a whole different beast entirely. When trying to come up with ideas for a presentation, many presenters resort to using software where you can simply add images and text to get your point across. This…
Web Design vs. Graphic Design: What Is the Difference?
If you're interested in pursuing graphic design, you might have asked how it differs from web design. They're the same thing, right? The terms are often used interchangeably, since most people don't understand the difference. Sure, they are both involved with design--and, they can overlap. Nonetheless, they are separate disciplines…
Local SEO: 3 Tips to Help You Rank Your Website Locally
“It is essential that marketers dig deeper into search, social, local mobile data to understand how they all work in tandem to impact ranking.” - Jim Yu Local Search Engine Optimisation has become a vital part of your business’s overall digital media marketing strategy. Simply stated, to gain an edge…
The 3 Needless Mistakes Killing Your Blogging Strategy and How to Fix Them
If you entered the world of blogging with wide eyes and dreams of passive income, you're certainly not alone. However, the blogosphere has changed drastically within the past decade. What was once considered a digital gold rush has become an uphill battle for many aspiring bloggers failing to grow their…
How Creating Own Websites Can Help Online Language Teachers and Learners
According to the British Council, there are about 375 million English as a Second Language (ESL) learners worldwide. As of 2017, it’s estimated that there are more than 1 billion people around the world learning English. Thus, it does not come as a surprise that the ESL school industry is…
How to Write SEO-Friendly Blog Posts Your Audience Will Read – and Love
So, you have started a blog for your business – great! But are you seeing the results you had hoped for? Perhaps you have been blogging for months without much fanfare, or maybe you just started and want some tips for writing blog posts. Whatever your situation, there are key…
Boosting Site SEO with Video Content
Some time ago everyone was talking about the move towards mobile SEO and the importance to make all sites operate as smoothly as possible for the mobile devices. Now this has been widely accepted and the evolution of things led towards incorporating video into practically all online outlets. Large companies…
What Will You Expect from a Good SEO Company?
By employing the right SEO strategies, it is possible to get good ranking of your website. However, if you have an in-house SEO team, the digital marketing campaign can be worked out but if you have to hire the services of a professional, here lies the challenge as you have…
15 Wonderful Free Icon Sets
Your choice of an icon set can make or break your interface in terms of impressing clients and creating a fun, creative frontend for your web project. Whether you're building a website, app, or blog, you need to install an elegant, well-designed icon set to enhance your design and give…
6 Logo Redesign Examples That Did (or Didn’t) Work
Have you ever seen before-and-after photos of your favorite celebrity's plastic surgery? While it was their decision, you and every other fan still have an opinion. You may love their new body—or you may be upset that they look different. Celebs aren't the only ones who like to freshen their…
4 Ways to Minimize Your Website’s Bounce Rate
The internet is a highly competitive environment for businesses, where search engines make it easy for consumers to simply go elsewhere if they’re dissatisfied with your website. If a web user clicks through to your website from the search engine results, only to leave shortly afterwards without navigating through your…
How to Effectively Onboard App Users
If you design an app, user experience and engagement are pretty much everything. What happens the first time someone opens your app is going to determine whether or not they use it again, which is why you need to be immediately prepared to engage each and every user from the…
The 5 Benefits of Having a Top Search Engine Presence
Search engine optimisation (SEO) is a huge industry and it’s set to be the service that propels businesses to the top of the ladder. A lot of businesses hire SEO experts to improve their search engine visibility and are rewarded with more customers. But how else can having a top…