how creating own websites can help online language teachers and learnersAccording to the British Council, there are about 375 million English as a Second Language (ESL) learners worldwide. As of 2017, it’s estimated that there are more than 1 billion people around the world learning English. Thus, it does not come as a surprise that the ESL school industry is currently booming.

While there are many teachers who opt to join ESL companies, there are a few who finds it more convenient to find their students and manage their schedule and course outline by themselves. This is the case with me. I taught in an online school for about two years before I realized that I could actually earn better if I choose to become a freelancer. However, this path is a lot more difficult, too.

How can you make things easier as a freelance language teacher? Start by creating your own website.

Invite more students

If you’re working online, you need to be visible to learners looking for a teacher. To do that, you need to have a fully functioning and regularly updated website. If you don’t know how to create a website, you can ask for professional help. However, when it comes to content writing, you might want to do it yourself. You will want to have full control of what your website says as it can convince or discourage potential students.

Provide a resource for your students

It’s not uncommon for teachers to record their experiences in a blog that language learners can follow. In ESL, this can prove to be useful to other teachers and students. With a website, you’ll have a platform where you can post your blogs. You can save your lesson plans on your blog if you want. You can also try and give tips to your students; address the common problems they usually meet. Your blog can become one of the best places your students can go to during their free time. Another resource you can recommend to your students are the free downloadable course materials that Lingoda is offering for French, Spanish, German and English.

Improve learning experience with better communication

Communication is important in any online transaction. You need it when setting schedules, moving schedules, replying to inquiries, and more. Address concerns of your students by making a page where they can freely share their comments and rate of your classes. You can use their feedback in improving your teaching.

Build your own virtual classroom

While creating your own virtual classroom will cost you a lot more, it will add a great appeal to your website. Still, if you can’t afford to do it, you can always utilize existing platforms like Skype and Google Hangouts. For Chinese students, you might want to make a QQ Tencent account. Mention the platforms you’re using for online teaching on your website.

Manage your schedule

I’ve got this idea from a friend who has the same job description as me. She has a calendar on her website where she displays the days and times when she’s available to teach. She records those times that are already booked, so that it’ll be easier to plot incoming students’ schedule.

Final Thoughts

You might struggle harder when you opt to manage your ESL teaching job alone. However, if you are searching for time freedom and better income, then you’ll find that it’s worth it. Building your own website makes you more accessible to potential students, whenever someone wants to learn a language you want to be their answer!

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